Tuesday, July 13, 2010

Peanut Butter & Co.

Peanut Butter and Co - 240 Sullivan Street (off Bleeker)
Recently, my culinary whims have been steering me towards specialty shoppes - novelty establishments with one or two items on the menu (both Asian and American). A surprising number of such places exist in New York, fetishing comfort foods such as:

Okonomiyaki's (Otafuku)
Macaroni and Cheese (S'Mac)
Grilled Cheese Sandwichs (Say Cheese)

Located in the West Village, PB&C continues the trend - offering a million and one ways to make that American culinary staple, the peanut butter sandwich. Pricier than your mother's PB, the $6 - $7 items on the menu run from classic sandwiches, to Fluffernutters with marshmellow fluff. Other artery clogging offerings include peanut butter with chocolate, jelly or nutella - on a variety of breads from bagel to wheat (vegan options available.) The service is pleasant -and though expensive, these munchies are filling - having ordered the cookie dough sandwich, I found it tasty - but too rich to eat more than half.

Given the cost, places such as Peanut Butter & Co. are destined to remain novelty acts. Good for one evening out on the town, but unlikely to garner repeat business. Still - its a cute idea...nicely presented. Besides, any place offering a menu item called "The Elvis" wins a spot in my memory book - for creativity at least.

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